Branding Questionnaire

1. Company name - As seen on the logo

2. Company tagline or slogan - Does your tagline always appear with your logo

3. What industry is your business in?

4. Does your business name has a specific meaning or story?

5. Tell us about your business? What do you do? Who are your customers

6. Do you have an existing website?

Yes No

Existing Website

7. If you are an existing business -
Please provide your current logo as attachment with this filled questionnaire

a). Why are you looking for a new logo?

b) Are you refurbishing your current logo?

c) Re-branding completely?

9. List 5 words to describe your company

11. What is your brand about? This is just a short statement to tell the story of your brand; when you started and where you see it in the future.

13. Competitors and similar business (Optional)

WHAT LOGO STYLE YOU WANT? See Example

HOW DO YOU PLAN TO USE YOUR LOGO?

Web (Website, banner ads, email marketing) Print (Business cards, letterhead, stationery) Clothing (T-Shirts, hats, embroidery) Other

If Other

WHAT IS YOUR COLOR PREFERENCE?

14. Are there any specific colours you’d like us to use in your logo design? Type it in or use our colour selector below

WHAT FONT STYLE YOU WANT? See Example

Any other specific style. Please specify here.

WHAT LOOK AND FEEL YOU WANT? See Example

IS THERE ANYTHING ELSE YOU’D WANT TO ADD?

16. Please use this section for any additional comments you would like to make on the design of your new logo.

Do you have any files, images, sketches or other documents that might be helpful to our designer? Please send us.

ACCOMPANYING COLLATERAL

17. Do you need further design services? eg: Business Cards/ Letterheads / Social Media Icons / Banners / Advertising Materials

18. Do you require a website? Now, or at a later stage?

19. Is there anything else you’d like to add that we haven’t already covered?

BACKGROUND INFORMATION

What is your name?

What is your Position?

What is your email address?

What is your contact number?

What is your address? (Optional)