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A conversation with dental consultant Janice Hurley reveals profound insights about the challenges and opportunities that come with stepping away from the chair There’s a moment in every dentist’s career when the question becomes unavoidable: “Who am I without my practice?” For Janice Hurley, a seasoned dental consultant who has worked with countless practitioners over […]

In a dental industry constantly bombarded with the next big thing, it’s easy to become jaded. From CAD/CAM systems gathering dust to fancy new patient portals that promised more than they delivered, we’ve seen it all. But unlike past hype cycles, artificial intelligence (AI) isn’t quietly fading into the background. It’s accelerating—and this time, it’s

In today’s rapidly evolving dental landscape, technical excellence is no longer enough. Success in dentistry hinges on a deeper understanding of leadership, team dynamics, and continuous improvement. As more practitioners step into ownership and management roles, the soft skills—like empathy, mentorship, and culture-building—are proving just as essential as clinical skills. Dentistry is, at its core,

Most dentists think marketing is about getting more new patients. That’s like saying success in baseball is about getting to first base. It’s not wrong—but it’s not even close to the full picture. Marketing that drives growth is about movement through the entire patient funnel—from first contact to long-term re-care, treatment acceptance, and referrals. And

Attracting new patients is essential for the growth and sustainability of any dental practice. While clinical expertise forms the foundation of quality care, implementing effective marketing strategies is crucial to enhance your practice’s visibility and appeal. This comprehensive guide explores actionable tactics designed to help dental professionals expand their patient base and elevate their practice’s

Running a successful dental practice requires more than just clinical expertise—it demands a solid business strategy. One of the most critical components of long-term success is top-line revenue growth. Without consistent increases in revenue, a practice struggles to keep up with rising expenses, invest in new technology, attract top talent, and provide an exceptional patient

In today’s digital-first world, dentists are discovering the transformative power of online advertising to reach new patients and grow their practices. Among the most powerful tools in the digital marketing arsenal is Google Ads—a platform that connects practices directly with potential patients actively searching for dental services. When done right, Google Ads can turn clicks

Video marketing has become an invaluable tool for dental practices, offering a dynamic way to educate patients, build trust, and attract new clients. With platforms like YouTube and Instagram dominating online engagement, it’s crucial to create videos that are informative and engaging. At Method Pro, we understand why video marketing matters, the types of videos

Imagine this: A new patient is searching online for advice about a sudden toothache. They type a few words into Google and your blog post appears—filled with answers, guidance, and a gentle reminder to reach out if they need help. In seconds, you’ve built a connection with someone who might not have considered visiting your

Dental professionals must continue learning and networking to keep ahead of the ever-changing dental care landscape. We are thrilled to provide you with a list of 25 dental conferences you must attend in 2025. These events offer unmatched insights, state-of-the-art innovation, and priceless networking opportunities. Whether you’re a dental professional with years of experience or