Dentistry is one of the few professions where technical precision and human vulnerability collide every single day. We work in millimeters. We are trained to
CEO Chairside with Dr. Greg Grillo In the rapidly evolving landscape of healthcare, artificial intelligence is no longer a futuristic concept. It is here, and
In the heart of Washington’s Columbia Basin lies the small farming town of Othello—a place where families know their neighbors, where agriculture is the lifeblood
September 2025 brought a major shake-up in how Google handles data collection, and it’s already impacting dental websites across the country. Google quietly shut down
By Dr. Greg Grillo A New Reality in Patient Communication When was the last time you called a business and reached a live person on
Written by Dr. Greg Grillo, President of Method Pro When it comes to dental marketing, the numbers can sometimes feel overwhelming—or even misleading. One agency promises
Running a dental practice today is more complex than ever. Costs are rising, staffing is challenging, and overhead seems to creep up faster than collections.
A conversation with dental consultant Janice Hurley reveals profound insights about the challenges and opportunities that come with stepping away from the chair There’s a
In a dental industry constantly bombarded with the next big thing, it’s easy to become jaded. From CAD/CAM systems gathering dust to fancy new patient
In today’s rapidly evolving dental landscape, technical excellence is no longer enough. Success in dentistry hinges on a deeper understanding of leadership, team dynamics, and
In today’s fast-moving digital landscape, online reviews remain the lifeblood of any business; your dental practice isn’t an exception. With the rise of social media
Last month we dove into a subject that’s not on every dentist’s radar. But like an open margin on a crown, it’s the little things
A dental practice website is like every other website, right? Wrong! Dental websites face unique requirements due to the HIPAA Privacy Rule, which includes updates
Your dental practice probably isn’t the only one in your local community, and patients have choices for their oral healthcare. While you’re busy performing exceptional
The dental industry continues to face waves of transformation, and every decision made by practice owners can significantly impact the trajectory of their careers and
As a dentist, you know better than anyone how quality dental care extends its impact beyond a patient’s smile and influences overall wellness. Similarly, periodic
Patient satisfaction and trust are essential to dental practices who face the constant challenge of establishing a strong and recognizable brand identity. With a growing
As the year draws to a close, reflection and anticipation fills the air along with festive smells and sounds. It’s time to review the journey
Think about the last time you bought anything online, went out to a new restaurant, or booked a hotel. There’s a 90% chance you checked
When dentists engage in marketing, they’re not just competing with other dentists; they’re competing with every other brand for the consumer’s attention. To create awareness