7 Keys To Unlock More Dental Practice Success
September 5, 2023
Dentistry is all about the care we give our patients, but sustainability and profitability for the brand lie in core business principles. While we can
Chairside to C-Suite
From clinical trenches to multi-million-dollar growth—Dr. Greg Grillo helps the next generation of private dentists become high-performance owners.
Top 10 Dental Social Media Tips for 2023
August 2, 2023
Social media continues to hold the attention of people worldwide as 2023 marches into its second half. Over 4.5 billion individuals maintain an average of 8.8 social
How Dental SEO Helps Build Your Practice
July 6, 2023
Dr. Morgan was a dentist who had been in practice for over 10 years. He had a good reputation in his community, but he was
Unlock the Potential of Dental Email Marketing: A Comprehensive Guide to Boosting Appointment Bookings in 2023
June 9, 2023
When it comes to marketing channels, there’s an abundance of options to explore, from social media and Google ads to webinars and mailers. However, amidst
5 Ways to Increase Your Dental Practice Profitability
May 8, 2023
A profitable dental practice builds with incremental improvements over the years. Besides providing quality care, dentists must also be skilled in marketing, finance, and management;
How To Deliver A Better Dental Patient Experience
April 12, 2023
As a dentist, you run an exceptional operation. But patients still often feel anxiety when their appointment approaches, and part of your brand message depends
3 Solutions for Staffing Shortages in Healthcare
July 19, 2022
After dental school and grueling board exams, we entered the profession to help people with their oral health. But it didn’t take long to learn
7 Business Essentials for Dentists
May 25, 2022
No two dental practices present exactly the same story; each creates its own brand message. And outside the clinical space, business concepts play a crucial
Practice Enhanced Pro Series: 3 tips to make sure you’re getting the most bang for your marketing buck:
November 1, 2021
You’ve invested in a customized, cohesive marketing campaign. Now the phone is ringing! Here is the first in a series of 3 tips to
Price vs. Value: What Do Patients Really Want?
May 13, 2021
Every time we sit eye to eye with a patient and discuss the care they need, we initiate a battle. As conscientious healthcare providers, we’re
Why Online Reviews Matter: Managing Your Dental Practice’s Reputation
July 1, 2024
In today’s fast-moving digital landscape, online reviews remain the lifeblood of any business; your dental practice isn’t an exception. With the rise of social media
Dental Website HIPAA Compliance Part II
June 1, 2024
Last month we dove into a subject that’s not on every dentist’s radar. But like an open margin on a crown, it’s the little things
Is Your Dental Practice Website HIPAA Compliant? Part I
May 1, 2024
A dental practice website is like every other website, right? Wrong! Dental websites face unique requirements due to the HIPAA Privacy Rule, which includes updates
Dental Marketing Trends in 2024: Standing Out In Your Community
April 1, 2024
Your dental practice probably isn’t the only one in your local community, and patients have choices for their oral healthcare. While you’re busy performing exceptional
5 Trends Shaping Dentistry in 2024
March 1, 2024
The dental industry continues to face waves of transformation, and every decision made by practice owners can significantly impact the trajectory of their careers and
5 Ways to Adjust Your Dental Marketing Strategy
February 1, 2024
As a dentist, you know better than anyone how quality dental care extends its impact beyond a patient’s smile and influences overall wellness. Similarly, periodic
Cultivating Brand Consistency for a Growing Dental Practice
January 1, 2024
Patient satisfaction and trust are essential to dental practices who face the constant challenge of establishing a strong and recognizable brand identity. With a growing
A Reflective Pause: 5 Steps To The Best Year Yet For Dentists
December 5, 2023
As the year draws to a close, reflection and anticipation fills the air along with festive smells and sounds. It’s time to review the journey
How To Leverage Dental Practice Testimonials
November 1, 2023
Think about the last time you bought anything online, went out to a new restaurant, or booked a hotel. There’s a 90% chance you checked
How Dental Video Marketing Turbocharges Your Practice
October 3, 2023
When dentists engage in marketing, they’re not just competing with other dentists; they’re competing with every other brand for the consumer’s attention. To create awareness